Alignment

  3   Alignment

Alignment brings order to chaos. The alignment principle arranges text and elements to create order and visual connection by aligning elements to a common edge, center, or baseline. This simple technique instantly makes your "Happy Friday" announcements look professional.

Good Alignment:

A sign for the school office with all the information consistently center-aligned. "Office Hours:" is at the top, followed by "Monday-Friday, 8AM - 4PM," and then "Closed for lunch 12-1:00 PM," all starting at the same vertical point, creating a clean and easy-to-read list.

Bad Alignment: 

A sign for the school office where "Office Hours:" is centered. "Monday-Friday, 8AM - 4PM" is left-aligned. "Closed for lunch 12-1PM" is right-aligned. This jumble of different alignments makes the sign look chaotic and unprofessional.